Not all corrugated cardboard is the same. Next Generation board has all the performance properties and applications of a traditional B flute sheet of cardboard but condensed into a thinner flute profile. In this picture Next Generation B flute is noticeably thinner than the traditional B Flute below it.
This is a real win win as not only does it create an improved printing substrate because of the thinner flute profile, it also reduces costs throughout the entire supply chain. So, you have a better quality print for your packaging and more boxes can be put on the same pallet. As a result, you’ve lowered your transportation and storage costs per unit in comparison to a traditional B fluted product.